ANNAPOLIS – Only 20 percent of corporations are using social media, says Jennifer Garcia of Logicreative in a presentation to the Annapolis and Anne Arundel Commercial and Industrial Association. The real estate group took away the following points:
- Attention spans of Web readers are down to 30 seconds or less, so copy and other online activities must grab them
- Introverts do well on LinkedIn, extroverts are well suited to Facebook
- If you’re thinking about Facebook for a business, fan pages are better than groups.
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